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With over 4m readers in almost every country and a reputation for insightful analysis and opinion on every aspect of world events,
The Economist is one of the most widely recognised and well-read current affairs publications. The weekly paper has sections about each region of the world, plus science and technology, books and arts, and the weekly obituary. The website (www.economist.com) is also accessible through mobile devices including the iPhone and iPad.

Economist readers are Ideas People, for whom The Economist offers the opportunity to fuel their own thinking; challenge their opinions on events; and satisfy their curiosity about the world.

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Audience

The Economist is read by independently-minded people curious about the world around them. Readers are men and women, young and old, the successful and the aspiring, who are turned on by fresh ideas, innovations and opportunities.

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